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Google recently announced they will be killing off Google's Universal Analytics (UA) on the 1st of July 2023. With historical data being deleted just 6 months later! Google's rationale seems to be motivating every website owner in the land to upgrade to latest version of Google Analytics called UA4. UA4 was announced midway through 2020 but adoption has been slow as many marketers feel that the new version is inferior in many ways to Google's Universal Analytics (UA).
By Dan Drummond
What is involved with a design project and how do you get the most of your new website? Find out more about the key stages and what's really important.
By Lucas Huxtable
There's lots of different CMS products out there. Statamic may not be that well known... yet. But here's why we use it and the benefits it can bring to your business
By Greg Pankiewicz
What are Facebook ads? Are they really worth it? Aren't they what all the cool kids are doing?
By Greg Pankiewicz
When you decide to have a new site built, one of your first questions is, 'What platform shall I use?' There are plenty of 'out the box' products out there, and one of the most popular is Shopify, particularly if you want to sell online (the clues in the name). So, when is Shopify a good choice for your business, and when isn't it?
By Greg Pankiewicz
Why PPC might not have worked for you in the past and what you can do about it.
By Pete Fairburn
Unless you want to lose your lolly or fancy a flutter, read this before making an expensive mistake
By Pete Fairburn
What are SERPs? How do they work? Find out more about something you probably use every day.
By Greg Pankiewicz
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