Web Design, Development, UX and Digital Marketing Insights

Why PPC might not have worked for you in the past and what you can do about it.

The secret to successful PPC campaigns

By Pete Fairburn

If you don't think you need to invest some time in keyword planning for your online ads, read this now!

PPC - Keyword Planning

Why keyword planning is critical for a successful PPC campaign

By Pete Fairburn

Don't assume the keywords you associate with your business are what your customers are using. Unless you want to get it wrong.

PPC - Choosing Keywords

How to identify and choose keywords for your PPC campaign

By Pete Fairburn

Unless you like to lose your lolly or fancy a flutter, read this before making an expensive mistake

PPC - Budget Planning

How to estimate the cost of your PPC campaigns

By Pete Fairburn

Don't expect a good result if you've used the wrong tool. Or the right tool wrong.

Tools for keyword & budget research

By Pete Fairburn

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